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GoPayment (gopayment.com) is a mobile processing solution under Intuit, Inc. Intuit was founded in 1983 and is headquartered in Mountain View, California. They originally started as a software company that offers tax preparation and accounting software, namely TurboTax and QuickBooks. It wasn’t until 2003 that they acquired “Innovative Merchant Services” and began offering credit card processing solutions. GoPayment would only be advised for small businesses that need a mobile solution for trade show’s, food stands, etc. It is designed to directly compete with other popular mobile processing solutions like SquareUP, with a free credit card swiper for a mobile phone and set, upfront rates and fees.
Since GoPayment is part of Intuit, this review will reflect Intuit’s rating as a whole. Intuit is accredited with the Better Business Bureau and has an A+ rating with them. Over the past three years, they have had 1576 complaints filed against them, with 554 closed within the past twelve months. 239 of the customers whom filed complaints felt that the response they received was unsatisfactory. One of the complaints filed the Better Business Bureau found that Intuit did not make a good faith effort to resolve the complaint. The majority of the complaints filed cited advertising/sales issues as well as problems with product/service. Since Intuit does not allow for anyone to read the complaints filed against them, it’s impossible to tell how many of those complaints are filed for GoPayment, or their merchant services as a whole because they offer other services like QuickBooks and Turbo Tax.
Intuit puts a lot of their advertising emphasis on their GoPayment solution. GoPayment lets a business take transactions using their mobile device that works on Android and iPhones. They made a very strategic partnership with Verizon Wireless who now offer the GoPayment device in their retail locations. Verizon is one of the leading wireless and small business solution providers in the United States and the partnership put Intuit Merchant Services on the map. This partnership puts GoPayment in direct competition with SquareUp which also offers their mobile credit card attachment at retail stores like Apple stores, Best Buy, and Staples. Part of their marketing strategy includes being up front with their rates and fees like Square, which makes it a lot less complicated for any small business to start accepting cards without being bogged down with the rate structure of typical merchant contracts.
For GoPayment, Intuit offers a solution for both low and high volume merchants. For low volume merchants, they offer a 2.7% swiped rate and a 3.7% keyed rate with no monthly fee. For higher volume merchants, they offer a 1.7% swiped rate and a $2.7% keyed rate with a $12.95 monthly service fee. While these fees are higher than the ones a high volume merchant could see if they set themselves up with the right merchant account, for many merchant’s who have been burned by poor processors in the past, the straightforwardness is a welcome addition. For low volume merchants this solution compares favorably with other 3rd party processors such as Square, with the added benefit of easy integration with Intuit’s suite of small business solutions.
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